Have you ever been passed up for an opportunity? Do you want to be seen for the value you have? BUILD YOUR PERSONAL BRAND …and do it in-person and on-line. How do you do that? 1. Know how you want people to perceive and describe you when they SEE you, HEAR you or READ something […]
Trials & Tribulations: I’ve seen even the toughest executive crumble under the pressure of a trial. Adversity should grow you. You WILL walk through a trial. The most seasoned leaders have walked through trials, learned from them and have come out the other side with victory. Whether the trial was created by you, happened as […]
Culture is THE key to success to any business of any size. Cultivating a culture within a brand is everything. Brand drives culture. When brand drives culture, and is driven from the top down, culture determines whether the brand is embraced by all stakeholders from employees to clients to community. Delivery of brand value […]
If you’re not on LinkedIn, tell us why not! You must be. It’s where most Fortune 500 decision-makers and executives are looking. – The best part? More often than not, they’re actually scrolling through actively looking for valuable content to read. There isn’t the same barrier you need to break down like on other social […]
“I’m not valued at work. I’m not being promoted either financially or via title. I have issues with people I work with. I’m not certain what my goals are.” If you say any of these things; it’s your fault. Most likely, you have a bad attitude and your personal brand is weak. If we did […]
Culture + brand should be fused for success. Most companies have mission statements, vision, values or even a purpose statement – the question is, has the company explained to all employees what those mean for THEM. If you want people to buy-in to the culture, the very reason the company exists and to be […]
If I had a nickel for every executive I meet who deserves more opportunity, deserves a promotion either financially or by title, deserves to lead a special project but DOESN’T GET THAT OPPORTUNITY because they haven’t shared their value…I’d be a billionaire. It KILLS me when people don’t get opportunities they deserve because they aren’t […]
Do you pay attention to your tone of voice? Face to face, 38% of communication is based upon your tone of voice and only 7% for your actual words.Do you judge others intent v. taking a moment and having empathy? You never know what someone is going through. Judging their intent with a comment is […]
Markets shift – downturn will eventually come. Are you prepared? As an individual or business, marketing efforts MUST focus on emotional branding. Reclaim your narrative and share intentionally your value WHILE building relationships. There are so many product and service choices – it isn’t necessarily about choice anymore as it used to be…Brands must ask […]
Do you know what people really think about you? Leaders never stop learning. As humans, we should always want to get better – not just as executives…part of getting better, building our gifts and living our purpose is knowing where we currently are. As an executive, knowing what others say about you is incredibly important. […]