A Brand Audit? So important. Do you know what your audience REALLY thinks about you? Individuals – Between your personal marketing plan, social strategy, online presence, colleagues, and goals – where does your personal brand stand? Is it consistent? Companies – Brand Audits are easier than you think. We review all marketing, social plans, brand […]
How do you give future employees a sneak peek into your culture, company and future colleagues? LinkedIn. One HUGE component to this. Do you give your employees the tools and training they need to share the right pieces of your company and your culture! The youngest generations check your Life pages, Executive and Employee profiles, […]
If you don’t control your narrative and intentionally build your reputation (Personal Brand), people will simply believe that you don’t understand the importance of it – OR – you don’t care. Not sure which is worse? If you work, regardless of industry, you need to be sharing stories – using LinkedIn, engaging with colleagues and […]
Personal Brand is — 1. How people perceive you. 2. Your communication style. 3. Level of Emotional Intelligence. 4. How studied you are. Do you keep up with what is happening in the world? 5. Body Language. Are you aware of it? 6. How you follow-up after a meeting. 7. How you walk into a […]
Pillars of Personal Brand Building Your Why + Purpose Stories + Storytelling Emotional Intelligence Communication Principles + Values Image + Reputation Social Media Presence Growing + Learning Leadership Legacy You can be the most brilliant human in the entire world, but if you can’t communicate, you’re sunk. You must build the muscle of emotional intelligence […]
In a time of inconsistency, change, and speed – BRAND needs to be built. If you haven’t intentionally built your brand – individual or company – you have built your business or reputation on sinking sand. You will only fall as far as your brand allows you to fall. Eventually – you – or your […]
Are you being heard? Really? I HATE it when people are not heard or valued for their gifting and what they bring to the table. How do you ensure you are heard, valued, and seen? Build your Personal Brand. Learn to share your gifts through stories – never ‘selling’ yourself. Growing the gift of storytelling […]
Brand is more valuable than all of your other assets combined. Land, robots, equipment – ALL OF IT. WHY DO PEOPLE CHOOSE YOUR HOSPITAL OR FACILITY? Are you losing market share? What competition is coming into your market? I love working with hospital marketing teams – ensuring they are operating in the current year for […]
Why every CEO can benefit from coaching – other than an ROI of up to 49%? “The blink of an eye. Research shows that’s how fast it takes to make a good or bad first impression. For entrepreneurs pitching ideas to VCs, in addition to a business plan and product or service concept, there is […]
Are you ready? Are you preparing your brand to be visible in 2025? I work with marketing teams in several industries ensuring they are preparing their companies, hospitals, associations, universities, and corporations to be SEEN in the world today and ten years from now. I’m often asked what the most important thing any individual or […]