New book announcement: FORGED BY FIRE, How to Develop an Unstoppable Personal Brand is here!
Talk about excited!
New book announcement: FORGED BY FIRE, How to Develop an Unstoppable Personal Brand is here on October 18th!
I must admit that releasing a book is equally terrifying and thrilling…My prayer, hope and goal, for every reader is to see that they have immense value, were created with a purpose, and believe that anything is possible when they focus on sharing who they authentically are with the world.
I’ve been teaching brand, personal and corporate, for so many years – – – and this is the book that brings it all together.
Every seminar, every coaching session, every client, and my own story about my personal brand being forged through a very hard trial – this is the how to build a personal brand bible…each chapter is meant to build off of the previous chapter, brick by brick.
Communication, leadership, emotional intelligence, reading a room, self-awareness, brand values, image, presentation, storytelling, purpose, social, leadership and more – all pieces of a strong Personal Brand!
CANNOT WAIT TO HEAR YOUR THOUGHTS!
October 18th on Amazon.com!
Table of Contents below!
Introduction
Part One: Brand DNA
1. The Spark: You’re One in a Billion!
2. The Fuel: Curate the Experience
3. The Fire: Characteristics of Great Brands
4. The Heat: Get Ready for Opportunity!
Part Two: Brand Purpose
5. The Spark: Your WHY is Why You’re Here
6. The Fuel: Why Your WHY Matters
7. The Fire: The Why of Great Leaders
8. The Heat: Finding Your Why
Part Three: Brand Values
9. The Spark: Getting Down to the Very Core
10. The Fuel: Why Your Core Values Matter
11. The Fire: The Core of Corporations
12. The Heat: Defining Your Core Values
Part Four: Brand Stories
13. The Spark: What’s Your Story?
14. The Fuel: Storytelling Isn’t Bragging
15. The Fire: The Great Communicator
16. The Heat: Discover Your Stories!
Part Five: Brand Leader
17. The Spark: Yes, You ARE a Leader
18. The Fuel: Leaders Are Confident
19. The Fire: Kindness Breeds Loyalty
20. The Heat: Leveling Up Your Leadership
Part Six: Brand Awareness
21. The Spark: Can You Read the Signals?
22. The Fuel: Developing Self-Awareness
23. The Fire: Stats Don’t Lie
24. The Heat: Staying Connected
Part Seven: Brand Mirror
25. The Spark: Putting Your Best Look Forward
26. The Fuel: Create Trust—Don’t Crush It
27. The Fire: Looking Good at Any Price Point
28. The Heat: Show Them Who You Are
Part Eight: Brand Social
29. The Spark: Social Media is Not a Choice
30. The Fuel: Get Engaged
31. The Fire: The Basics of Posting
32. The Heat: Climbing the Social Ladder
Conclusion
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