Marketing plans are always led by brand plans. Most companies are failing because they have outdated or non-existent plans.
Whether we are filming video blogs, telling longer corporate or company stories via video or written blogs, we create and follow a brand plan.
The brand plan is always first:
Who are you, why do you do what you do etc. This includes vision, mission, values and a brand foundation.
Social media strategy:
Companies must have a plan for their social media strategy rather than simply posting at will without structure. Every post needs to intentionally share a story to connect and engage with the target audience.
Without this, you fail. Marketing is the umbrella for all things. We create and execute these for our clients each day.
Who is your audience?
WHY do you do what you do?
What are your brand stories?
Do you share them in-person and on social media?
The phone is the new TV and the TV is the radio – have a communications plan for the present and the future. AI is here – are you ready?