Brand is not a LOGO, or a WEBSITE – brand drives everything. Want to win in 2020? Do a brand audit. What do people really think about you? How is your marketing being perceived? Is it working? Are you marketing for the current year? Are you ready for the next phase of marketing into the […]
We get hundreds of questions – check back to see answers to some and SEND US you questions. As you build your company or individual brand – the answer is the same. NO. You cannot post too much on social media. The question is, are you getting the result you want? You can get 1000’s […]
Have you been overlooked for new opportunities? Tired of being passed for a promotion in the office? You MUST create a personal marketing plan. Knowing how to share your story the correct way, at the right time, on the best platform is essential to your success. Three steps for creating your personal marketing plan: 1. […]
Have you ever been passed up for an opportunity? Do you want to be seen for the value you have? BUILD YOUR PERSONAL BRAND …and do it in-person and on-line. How do you do that? 1. Know how you want people to perceive and describe you when they SEE you, HEAR you or READ something […]
“I’m not valued at work. I’m not being promoted either financially or via title. I have issues with people I work with. I’m not certain what my goals are.” If you say any of these things; it’s your fault. Most likely, you have a bad attitude and your personal brand is weak. If we did […]
If I had a nickel for every executive I meet who deserves more opportunity, deserves a promotion either financially or by title, deserves to lead a special project but DOESN’T GET THAT OPPORTUNITY because they haven’t shared their value…I’d be a billionaire. It KILLS me when people don’t get opportunities they deserve because they aren’t […]
Do you pay attention to your tone of voice? Face to face, 38% of communication is based upon your tone of voice and only 7% for your actual words.Do you judge others intent v. taking a moment and having empathy? You never know what someone is going through. Judging their intent with a comment is […]
Tactical tips for communicating your value. Whether you are meeting a new boss, presenting on stage, accepting an award, networking, talking to your boss about something that has NOTHING to do with the message you want to share – you need to figure out a way to share a message in a story so that […]