SO MANY PEOPLE WERE CAUGHT OFF GUARD. Your PERSONAL BRAND should always be ready to pivot, find new work, change, innovate – you should always be: 1. Sharing stories 2. Sharing value 3. Building your network online 4. Blogging and Vlogging 5. Engaging with people (Online – this means commenting, liking, sharing posts, adding comments […]
DOUBLE, NO, TRIPLE DOWN, ON COMMUNICATION AND SOCIAL MEDIA. There are companies and individuals who have prepared for this moment – they have the platforms set-up and a good schedule of posts. For you, this is simply a shift in content. There are other companies and individuals who don’t have the platforms to begin with, […]
IN A CRISIS BE PROACTIVE Crisis Always Comes – this is why BRAND building shouldn’t ever stop. During good and bad times, brand building needs to be the goal – so when the downturn comes, you’re brand is strong, your people know WHO you are, they are CONFIDENT in your ability and you will make […]
