Great brands are built just like a great sports team. So when you reevaluate your brand, and your team, and you find a weak area…it is wise to bring in a free agent to shore up the weak spots and help the rest of the team perform even better. When you hire a consultant, you […]
WHY? He muscle of self-aware wasn’t built. Clients called to ask him for advice, but before they could finish their questions he was already talking. They know how smart he is, they know what school he attended and cases he had won…but he didn’t LISTEN. Something so simple can be a game changer and a […]
In honor of @dollyparton , we are posting about pics on LinkedIn. For those who may not know, MODA began helping people build Personal Brand and also did image consulting for 1000’s of executives – we STILL do this and love helping people to be their best! Part of building personal brand is helping people […]
8 out of 10 millionaires have been financially bankrupt – THINK ABOUT THAT. So many of my mentors are on this video – Tony Robbins, Ray Dalio, Rick Warren, Jeff Bezos Gary Vaynerchuk, and MORE. I can’t tell you how many times I’ve failed. If you don’t fail, you’re not trying. I ask my daughter […]
When people think about real estate – Does your brand come to mind? Why does this matter now more than ever? ZILLOW is here, and it matters. People will eventually list on Zillow and not go to a realtor – people are already going to Zillow to find their homes – THEN it is going […]
Brand is not a LOGO, or a WEBSITE – brand drives everything. Want to win in 2020? Do a brand audit. What do people really think about you? How is your marketing being perceived? Is it working? Are you marketing for the current year? Are you ready for the next phase of marketing into the […]
INDIVIDUALS AND COMPANIES Emotional Intelligence and artificial intelligence – these two pieces are the MOST important for 2020. Why? If you don’t have and GROW your EI, your chances of success skyrocket. In 1995, psychologist and science journalist Daniel Goleman published a book introducing most of the world to the nascent concept of emotional intelligence. […]
We get hundreds of questions – check back to see answers to some and SEND US you questions. As you build your company or individual brand – the answer is the same. NO. You cannot post too much on social media. The question is, are you getting the result you want? You can get 1000’s […]
Have you been overlooked for new opportunities? Tired of being passed for a promotion in the office? You MUST create a personal marketing plan. Knowing how to share your story the correct way, at the right time, on the best platform is essential to your success. Three steps for creating your personal marketing plan: 1. […]
When I hear marketing teams discussing, arguing about, speaking incessantly about logos – yet don’t talk about, or even worse, aren’t concerned with overall brand, I know failure is coming. Brand is what matters. You think your logos will matter when social media is slowly fading and people are asking, “Hey Alexa or hey Google […]