Individual – Business – Company – School – Executive – Association – Organization – Fortune 500 – LAW FIRM – BANK – ACCOUNTING FIRM – SMALL BUSINESS – THIS POST IS FOR YOU.
The TV is your radio. Your phone is your TV. If you are using antiquated ways of sharing your value or connecting with your customer because you are still place ads on TV ONLY or placing ads in papers ONLY – failure is coming. Why? Social media is how we communicate.
Sharing who you are as a business or executive, telling your whole story so people know more about you than just what you do – that is the goal. If you don’t start now, you won’t be able to get into the game at this level ever again. When big companies stop placing ads on TV and start putting that money into social mainly, it will cost you $1200 to be seen – not $12. Don’t miss this train.
Our last post is worth the read and watch – can you post too much on social…nope! You need to be constant and consistent. Know your audience and answer what they want and need – add value.
Don’t be a narcissistic company that only talks about themselves and why someone needs you so badly. Share VALUE.
The battle is context over content. You need content – All. The. Time, but you also need CONTEXT. Don’t just slap up some generic content. TALK to your audience in segments and share value to what THEY need. Social isn’t generic posting and one post doesn’t fit all.
Win in the long game with content that has context and consistency of posting.
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